Michelob ULTRA extends partnership with Wave FC as it expands its soccer presence across North America
SAN DIEGO (April 16, 2024) – San Diego Wave FC announced today an extended partnership with Anheuser-Busch, America’s leading brewer, to designate Michelob ULTRA as the club’s Official Beer Sponsor.
“We are incredibly excited to have Michelob ULTRA and Anheuser-Busch, an iconic brand, as a part of the Wave,” said San Diego Wave FC President Jill Ellis. “Michelob ULTRA shares the Wave’s vision of bringing together a community of fans through the love of soccer and we look forward to bringing this partnership to life.”
For the partnership, the Wave have launched an all-new premium opportunity with ULTRA Pitchside seats, which includes on-field seats on the east side of the stadium and unparalleled access to the action. ULTRA Pitchside seats includes access to an exclusive bar, along with access to all club spaces and a VIP parking pass in the Thrive lot. Michelob ULTRA will also be present at the club’s Fan Fest with the ULTRA Club, open to all fans 21+.
“We are excited to continue our relationship with the San Diego Wave. This partnership continues to further our commitment to soccer and its local fan bases across the country. At Anheuser-Busch, we want to show up in moments that matter for soccer fans all year long,” said Matt Davis, VP of Partnerships at Anheuser-Busch. “Soccer fans are some of the most loyal and passionate fans in the nation, and we’re thrilled to bring more enjoyment and access to fans throughout the year.”
In addition to the ULTRA Pitchside seats and presence at Snapdragon Stadium, Michelob ULTRA will be the presenting partner for Wave’s Impact Player of the Match, highlighting the exceptional performance of a player across the club’s social channels.
About San Diego Wave FC
San Diego Wave FC is a member of the National Women’s Soccer and play their home games at the all-new state-of-the-art facility of Snapdragon Stadium in San Diego, California. Led by President Jll Ellis, Head Coach Casey Stoney and General Manager Molly Downtain, the Wave are one of the top premier women’s professional sports teams in the world with stars like Alex Morgan, Abby Dahlkemper, Naomi Girma and Kailen Sheridan representing San Diego. In 2023, in the club’s second-year of existence, the Wave earned the NWSL Shield, awarded to the club with the most wins in a season. For more information on the San Diego Wave FC, visit sandiegowavefc.com.
About Anheuser-Busch
At Anheuser-Busch, our purpose is to create a future with more cheers. We are always looking to serve up new ways to meet life’s moments, dream big to move our industry forward, and make a meaningful impact in the world. We hope to build a future that everyone can celebrate, and everyone can share. For more than 165 years, Anheuser-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations.
Today, we own and operate more than 120 facilities, including breweries, wholesaler distribution centers, agricultural facilities and packaging plants, and have more than 18,000 colleagues across the United States. We are home to several of America’s most loved beer and beyond beer brands, including Michelob ULTRA, Cutwater Spirits, Stella Artois, Budweiser and Bud Light as well as a number of regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. From responsible drinking programs and emergency drinking water donations to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home. For more information, visit www.anheuser-busch.com or follow Anheuser-Busch on LinkedIn, X, Facebook and Instagram.